Over 480 million people use Pinterest to plan for their future. From home decor ideas to recipes and outfits, Pinners are always making plans. Each year Pinterest announces their predictions for yearly Pinterest trends based on data from the previous year called Pinterest Predicts. This report is great for content planning for the year by …
Every year, Pinterest Presents showcases new features coming soon to Pinterest! This year’s Pinterest Presents advertiser summit introduced new ad formats, seamless shopping opportunities and innovative pin creation. One thing is for certain, the world of marketing is changing at a fast pace and sometimes it is difficult as a brand or creator to keep …
When you think of Pinterest, you may immediately think of women as their target demographic. It’s true that women make up 76% of the Pinterest audience, as of January 2022. However, men using Pinterest continue to grow. Plus, men are planning to spend more time and money on their goals this year, and Pinterest can …
The 2022 Holiday landscape is swiftly picking up and gaining momentum compared to the previous two years. The 2020 decade started out with the pandemic and that put a stop to a lot of holiday planning and fun. People had to adapt, and adopted less frequent, intimate gatherings with close friends and family, forgoing large …
You’ve decided to invest in Pinterest – great! I love Pinterest for so many reasons – content can live so much longer than on other platforms and it is a great way to drive traffic. Pinterest is also an incredibly positive and inclusive place to be. It truly is a very happy place on the …
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Pinterest Predicts released their yearly roundup of soon-to-be-trending content in 2022. Unlike other companies that do a year-end report, Pinterest creates an upcoming trend report based on data about what they think is to come. It’s one of my favorite pieces of content they produce and share with their audience, so pin creators can create …
2022 is here! It’s been a crazy few years, but despite that, Pinterest continues to grow rapidly! Since it is its own search engine and not a typical social media platform, your content can live on much longer than other platforms. If you’re not already on Pinterest, now is a great time to start. Are …
As a Pinterest strategist, I have seen it all! With the hundreds of audits, countless Pinterest consultations and networking with other Pinterest marketers and fellow bloggers, these are the top 5 mistakes you are making on Pinterest. Unfortunately, all 5 of these are pretty common mistakes I see on the regular. If you improve on …
2021 is here! I thought I’d never see the day. In the Pinterest world, 2020 was a great year. Pinterest grew rapidly during the pandemic as more and more people created accounts on the platform, including more male and international users. Pinterest recently released their predicted searches for 2021 and I am going to recap …
A few weeks ago one of the worst things in the Pinterest creators world happened to me. My website on my Pinterest account was marked as spam! Having been using Pinterest for several years and always creating quality content, I was in shock. I had known that this has happened to other pinners but of …